White Doe is a small brand, currently just consisting of myself (Jane), with the odd helping hand of my daughters or lovely local ladies. It is me who designs, makes, styles, communicates with my lovely clients and everything else a little business entails. So when you hear the term 'slow fashion' and 'handmade', it literally is just that. I strive to keep my prices fair, as I am more than familiar with being unable to find quality clothing without high end price tags, so I created my business from a life long passion of wearing my own creations, being kind to the planet, and making pieces that are designed to be timeless and unlike anything other brands are offering. My prices reflect a somewhat okay wage for myself, and just enough to cover the costs of "manufacturing"- I do not function by multiplying the costs of making by a certain figure as most other brands do to make a sizeable profit. In order to maintain my business, my prices have had to increase slightly as a reflection of increasing supply costs, but again I will only ever charge what is fair.
I would also like to touch on the fact that many of my pieces do end up being somewhat bespoke for each customer, and while I adore that I am able to offer these services, working outside of my patterns and the time spent working these out with each lovely lady takes precious time out of my working day, and so moving forward I will have to charge a small £20/hour surcharge.
With the most sincere thanks to everyone that supports my very emotional brand,